WHY DO YOU TRAIN BASKETBALL PLAYERS?

WHY DO YOU TRAIN BASKETBALL PLAYERS? 

Why do you train basketball players? Why do you do it?

You can probably list 100+ reasons. For love of the game... To see them improve. What else would you rather do?...

But can you narrow it down to ONE REASON?

ONE REASON why basketball trainers keep going.

And why players keep going coming back?

What's your reason?